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Starting in 2003 ICU has embarked on a new international
sales and marketing venture focusing on Europe. The combined Western European
markets now united under one currency (the Euro) as well as England (still
using Pounds Sterling) consists of 340 million people who spend approximately
the same on consumer goods as the 280 million people in the US. We have
a simple philosophy at ICU. Our goal is to be a European sales and marketing
firm specializing in developing a brand new market for medium sized US companies
who want European Sales to be part of their strategic plan. Rob
Watson, and his group based in Paris, work closely with our US office
promoting improved communications, quick decisions and detailed market analysis.
Our mission is to be an integrated part of your company...creating sales
and marketing plans, detailing trends, helping with packaging and overseeing
all of your European Sales details. |
